Local Heroes

I just finished this logo this afternoon with J. Holland.  This is pretty straight forward, simple look to it, but strong imaging.  The ECRS logo was built in CorelDraw.  The hard hat was a quick mouse drawing, shaped via node editing.  The Etowah County Rescue Squad wear white hard hats with red jump suits.

J came to me with a good idea of what he wanted.  He just needed someone to put what he envisioned into an actual image.  I really like how it worked out and sure this branding will be used for decades to come.  I look forward to seeing this branding on their future red jump suits, safety helmets and vehicles.

The image below will go on their letterheads and documents. Their original logo was pretty busy with a lot of elements.  The image below includes most of the previous logo's elements, but simplified and cleaner.